When it comes to enhancing the effectiveness of sales campaigns for a majority of companies, the cloud has offered increased outreach and access to potential clients. Users have the devices and data that lend themselves to using the cloud as a tool and receiving those sales initiatives. And little do most users know but they are already immersed in cloud technology. Google apps, online music repositories, most media content and applications for mobile devices all have their roots in the cloud. And these are all prime venues for sales ventures.
Essentially, this means that the cloud and cloud services in general have already entered the mainstream and general business practices. Now, Callidus Software Inc., the leader in sales effectiveness and cloud computing, announced today that a global leader in security services has selected the CallidusCloud(TM) Sales Performance Management and Sales Coach solutions to drive the performance of its worldwide 5000+ member sales organization. CallidusCloud is known for its award-winning multi-tenant SaaS applications and they set the standard for performance management of a company's sales force and channel partners.
Of course, the big payoff with cloud-based programs is that endusers and smaller companies can eliminate the need for physical hardware as well as the expenditures it entails. In turn, they receive access to massive computing and storage resources or software, then pay only for pro-rated computing services and usage, similar to how a utility company works. The Sales Performance Management suite by Callidus and the Sales Coach solution are part of the Sales Effectiveness Cloud, a SaaS solution suite that helps companies motivate their sales forces with the right incentives, coach them on the right skills and behaviors, and drive a culture of sales collaboration and best practices based on proven results.